26/29 January 2009, Mzaar 2000

1st edition Jury (2005/2006)

President of the jury

Farid Chehab

Chairman MENA & CCO CEEMEA

- Leo Burnett -

Born in Lebanon and raised in Beirut, Farid Chehab graduated from St.Joseph University of Beirut with degrees in Public Law and Political Sciences in 1965. His first foray into the advertising world was as a free-lance art director when he was preparing for his PHD in Political Sciences.
Farid started his advertising career proper as an associate creative director with Young and Rubicam in Beirut in 1970. He went on to co-found H&C Advertising with Charles Homsy in 1974. In 1991, after had H&C formed a partnership with Leo Burnett, Farid became Chairman and C.C.O. of the Leo Burnett ME network.
Farid Chehab is the co-founder and current Chairman and C.C.O. of the Leo Burnett network in the MENA region. Along with Raja Trad, he oversees the main orientations of the company and, essentially, its creative output. Under his direction, Leo Burnett MENA has reached and maintained dominance of the creative market, setting the standards and step-changing in 25 years of close collaboration with multi-national clients, as well as setting the bar for the creative expectation of both clients and advertising agencies in the Arab World.Farid is also an avid reader, devoted skier and dedicated mountain trekker.

Members of the jury