MENA Cristal Festival 21 / 23 February 2012 Mzaar Kfardebian (Lebanon)

KSA Cristal Club

"Love Advertising and Share It "

The KSA Cristal Club Seminar will be held on the 21st of November at the Novotel Al Anoud in Riyadh.

Midyear Seminar:

Advertising and media agencies, along with their clients are getting together to discuss an important challenge for the industry .

“How to build the next Saudi Advertising Era”

This event will welcome key personalities from the Communication Industry in MENA and in KSA in particular (Clients, Media and Advertising agencies etc) with presentations from top executives along with international guest speakers, all gathered in a “Cristal” atmosphere: conviviality, networking and perspective of business development.

+ Download the KSA Cristal Club Program

International Guest Speaker:

Antoine CHOQUE
Creative Director
BETC Euro RSCG (bio)
The second most creative agency in the world - Gunn Report 2011

Mohammed ABUABDOU
Senior Copywriter
Promoaction DDB (bio)

Fahad AL-TAYASH, Ph.d
Chairman
Al-Mahaliyah Public Affairs (bio)

Ali ALZBDANI
Associate Creative Director
Drive Dentsu (bio)

Georges BARSOUM
Managing Director KSA
Leo Burnett (bio)

Ahmad BECK
Executive Creative Director
FP7 (bio)

Chafic HADDAD
Executive Creative Director
JWT (bio)

Ali KHALIL
Knowledge Manager
JWT Riyadh (bio)

Edmond SAADAH
DVP Head of Strategic Planning
Adrenalin (bio)

+ Download the Cristal Club Membership Form
+ Download the Cristal Club Seminar Invitation Form

Contact: brahim.basbous@cristalfestival.com / T. +33 1 47 72 14 25 / M. +33 6 63 91 55 76


Main objectives of the KSA Cristal Club:

- Enhance networking between members in Saudi Arabia all year-long: social networks, regular meetings, dedicated section on the Festival website for members…
- Rhythm the year through meetings bringing together the whole advertising industry: advertising and media agencies, creatives, advertisers, medias and the KSA Cristal Club in Riyadh and Jeddah
- Offer high-level conferences held by keynote speakers on the hottest current issues
- Highlight Arabic creativity and cultural specificities in Advertising (KSA members will be part of the Academy awarding the best use of the Arabic Culture in its creative writing)
- Encourage the emergence of young talents in KSA
- Help advertising evolve in the region through collective actions


To reach these objectives, the Cristal Club - KSA organizes regular meetings during the year which are the occasion to:

- Attend innovative conferences and showcases of the best pieces of Arabic advertising creativity
- Meet and share opinions with all other communications and media professionals of Saudi Arabia


“Cristal Club KSA”
First meeting, 10th of October 2010

From the left to the right: Ahmad Beck - Fortune Promoseven, Sami Saleh - Leo Burnett, Ghassan Kassabji - TBWA\RAAD, Antoine Y El Rahi - OMD, Camille Haddad - JWT, Georges Barsoum - Leo Burnett, Hannibal H Ready - Drive Dentsu, Hervé Cuviliez - Diwanee, Khaled Tash - Drive Dentsu, Christian Cappe, Camille Kabbouche - Rotana, Chris Bitar - JC Decaux, Timothy Bataillie - Netlog, Jean Jabbour - PHD






Cheriff Tabet
CEO - Drive Communication

“Saudi Arabia is the largest market in the GCC and thus should be heavily investing in developing local talents in all disciplines related to Communication. Drive has always been at the forefront of promoting local talents. It is about time that the Cristal Club, which has been a success in other parts of the GCC, be introduced in KSA with the support of all major players (Agencies, Media, Clients).
The role of the Cristal Club will be to create a synergy between all players, with the intention of sharing experiences, add value to the creative and production outputs, while encouraging young Saudi Talents.
We hope the Cristal Club will see the light through the support of the whole industry”.


Download the Cristal Club KSA presentation